The largest retailer of boating supplies and accessories, West Marine announced its second annual “Green Product of the Year” contest.
The main aim of the contest is to protect marine habitats and reduce the impact on the environment. The competition is open to individual manufacturers, distributors and/or inventors of boating products. The winner will receive one prize of $10,000.
Entrants will be judged on the following criteria:
Is the product as effective as competitive products in the marketplace?
Is the product priced competitively with existing solutions or similar products in the market? This can be measured on a per-use basis or a cost-justified basis (use of the product will save $xx).
- Environmental Impact:
How does the use of this product benefit the environment? Due to the diversity of product categories, this could be expressed in reduced fuel consumption, reduction of chemicals of concern, reduced air or water pollution, or other metric.
- Degree of Innovation:
Was the product introduced to the marketplace in 2009 or 2010? Is the product different from anything else in the marketplace? Does the product incorporate new materials or technologies?
- Verification of claims:
All environmental or efficacy claims must be verifiable and substantiated by an independent third party. Entry must provide actual data, test results, laboratory analyses, etc.
- Compliance with Official Rules:
Does the Entry and Entrant in all respects comply with these Official Rules?
Official rules are here. The registration is available from March 20, 2010 to October 1, 2010.
Registration form is here.
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